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Frankfurt am Main, Germany
Messe Frankfurt GmbH
Musikmesse and Covid-19
Organisers have announced the cancellation of Musikmesse 2022. The causes for the cancellation of the latest edition are the ongoing pandemic and the current challenges related to it. Organisers are in the process of debating the new hosting dates and event format. If Musikmesse takes place as a live event, it will be held in Frankfurt, Germany. Attendees will be able to conduct business amidst the most up-to-date Covid-19 prevention strategies. Social distancing will be one of the implemented strategies, as will the requirement to wear a mask indoors. Messe Frankfurt will also implement a strict 3G entry policy. Attendees must present negative test results or immunisation passports before admission to the venue. They can also opt to present proof of recovery to gain access to the exhibition grounds. Attendants of Musikmesse should note that the edition will feature a long-term change to the event. The leading exhibition for the music industry and music production sector will be held as a B2C platform rather than as a B2B one.
Musikmesse concerns itself with the rapid changes in music production and the music industry as a whole that includes not just instruments, software and technique, but also emerging business models. The international trade fair is a fusion between a festival that celebrates music and a purely sales-oriented platform that introduces supply with demand. The program enables artists, decision makers and producers to network in hopes of future collaboration and visitors can also attend many informative workshops and seminars. Musikmesse has a history of nearly 4 decades first launching in 1980 and in that time span has rose in significance to shape the sound and markets in Europe. The product portfolio extends to stringed instruments, percussion instruments, DJ equipment, plucked instruments, recording hardware, synthesizers, digital pianos, sheet music and recording software.
Musikmesse marks the beginning of spring in Frankfurt, Germany as the trade fair and festival arrives usually at the start of April without fault. Each edition runs for four days and is based in Messe Frankfurt with certain events spread around the city. Messe Frankfurt is also the official organiser of the event and stages it alongside the related Prolight + Sound. Admission is given to both trade visitors and the general public. Working hours are from 10:00 am in the morning until 18:00 pm in the afternoon. If you’re wondering how to commute to Messe Frankfurt without a car, then you’re in for an abundant choice in public transport. Either you can catch the metro line 4, or use the 16 & 17 tram lines, or make do with the S3, S4 & S6 suburban train lines.
What Are People Saying?
“We were very busy and are satisfied with the course of business at the fair. We made many high-grade contacts and met customers not only from Europe but also from China, Korea and Japan. Moreover, we were very pleased with the great media reach to our 100th anniversary,” - Ralph Voggenreiter, Co-CEO of Voggenreiter Verlag GmbH;
“We see this as a great opportunity to promote a brand and have already developed initial ideas on how we can get involved in next year’s event programme. To take part in this year’s Musikmesse was the right decision. The fair is very important as the European meeting place – thanks, too, to Frankfurt’s central location on the continent,” - Alessio Gerundini, CEO of Zero Sette;
“The fair was the perfect context for this meeting of minds - and such an incredibly well-organised, professional event. MTF Frankfurt was hosted with such care, warmth and attention to detail. We are looking forward to developing this relationship further,” - Andrew Dubber, Director of the Music Tech Fest.
Audience & Statistics
If you’re wondering whether you should invest in a booth at Musikmesse, let us tell you that more than 1600 other international exhibitors have recognized the economic significance of the show. There’s a great influx of visitors who come to Musikmesse. Last edition marked 85,000 visitors in total without counting the 25,000 people who came to Frankfurt to enjoy the Musikmesse Festival programming and events spread throughout the city of Frankfurt. Breaking down these 85,000, you see 56,000 industry professionals and 14,000 private visitors, which are interested in the vast product portfolio. The last 15,000 are just music fans who have come to enjoy the festival events at the on-set stage. But who are these people? You will get to meet with manufacturers, dealers, professional, semiprofessional and amateur musicians in great numbers. France, the UK, Poland, Belgium, the USA, Canada and Italy emerge as the biggest markets at Musikmesse.
Avoid the more than 85,000 international visitors and get the best discount rates for fair hotels in Frankfurt now! Trade Fair Trips ltd has organized many a business trip and knows from experience what a business traveler needs in terms of accommodation – affordable prices and a great location. Book hotels for Musikmesse in a manner of hours and pay the price you want. We know where to look for the best deals and can provide a list with hotels near Messe Frankfurt. In addition, we make sure you’re close to public transport for a shorter commute. After you book your hotels, there’s so much more Trade Fair Trips ltd can assist with placing reservations for meeting rooms in your name well in advance. You can also task us with the installation of your exhibition booth or stage. We’re a one-stop solution for your business travel needs.