IAW

Update for IAW 2023

IAW 2023 will take place between 28.02.2023 and 02.03.2023. The event will be held at Messe Cologne as a face-to-face exhibition. The venue will not have strict Covid-19 prevention measures in place. This is because of the lifting of the related domestic restrictions. Likewise, at present, Germany does not have travel limitations.

Introduction to IAW

Dictate trends all over the world for consumer goods and investigate market opportunities at IAW. The international trade fair takes the stage in Germany with an unrivaled product diversity for the retail sector including imports. Organizers also expect an impressive turnout, which means you should get your travel arrangements sorted. Trade Fair Trips ltd knows a thing or two about booking hotels at reasonable rates no matter what your budget looks like.

Your business trip is an investment, which is why you have to plan it out carefully. Not many can afford the time and energy – after all, you have to run a business. This is where Trade Fair Trips ltd come in the picture. Give us your specifications and we’ll take it upon ourselves to send you the best hotel deals for IAW the next day. On the right foot, you stand to make a lot stronger impression to the buyers and retailers looking for new connections. Be sure to pay a visit to the Trendforum where you can attune your company to what’s happening in the 
business strategy, marketing, advertising, and PR circles.

Past Editions

2021 edition 

IAW's 2021 edition took place as an in-person exhibition between 14.09.2021 and 16.09.2021 at Messe Cologne. Among the format changes were the implementation of strict COVID-19 prevention measures, which were necessary due to the ongoing pandemic. The protocols included attendees needing to present health certificates. Approximately 5000 trade visitors and 200 exhibitors opted to visit in person. The 2021 edition marked the successful restart of the industry and prompted organisers to proceed with the next rendition. 

2022 Spring Edition

IAW's 2022 Spring edition was hosted between 08.03.2022 and 10.03.2022 as a live trade fair at Messe Cologne. The venue featured the latest Covid-19 safety measures such as mandatory face masks to ensure the safety of the 4,800 participants from 66 countries.

2022 Autumn Edition

IAW's 2022 Autumn Edition occurred as a face-to-face trade fair without Covid-19 safety measures due to the removal of the pandemic-related restrictions. It was held between 06.09.2022 and 08.09.2022 in Messe Cologne and received 260 exhibitors from 22 nations and approximately 5,000 trade visitors from 66 countries. 60 exhibitors were attending the fair for the first time.