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Frankfurt am Main, Germany
Automotive Industry, Bicycles, Motorcycles, Railway Industry
Messe Friedrichshafen
Event website
Event website:
1 year


Eurobike 2023 will take place from June 21st until June 25th at Messe Frankfurt. The exhibition grounds at Messe Frankfurt will follow the latest state guidelines regarding Covid-19. At present, the venue will not feature strict coronavirus health and safety measures. This is due to the improving pandemic situation, which prompted the removal of the related domestic and travel restrictions in April and June 2022.  As a result, attendees will not be required to follow protocols such as presenting 3G entry documents upon arrival in Germany and in Messe Frankfurt. 


EUROBIKE gives you all the adrenaline and excitement you’d expect from an event dedicated to the innovations in the competitive cycling industry. There will be top brands showcasing their anticipated bicycles, clothing and equipment to an even larger crowd in Friedrichshafen, Germany. The full product portfolio expands to BMX, bicycle models, electric bikes, mountain biking, tools and accessories, protective gear, cycling clothing as well as repair equipment.


  • The EUROBIKE Award is one of the most coveted ways to gain recognition.
  • There’s a dynamic fashion show to bring all the recent trends to life.
  • The audience has steadily been climbing and right now there are over 37,000 visitors.
  • Practical application is the foundation of the trade show, which is why all eyes will be on the DEMO AREA.


The event is annual and is organised by Messe Friedrichshafen GmbH, which also serves as the official venue for the event which lasts for four days. The first three days are reserved for trade visitors and the last one is the Festival Day open to the general public. The opening hours are consistent throughout from 09:00 am in the morning until 18:00 pm in the afternoon.

Audience and statistics

EUROBIKE will present you with numerous networking options as well as the chance to research the best products, emerging trends and meet new customers. Don’t forget to attend Demo Day, the event that puts to the test all manners of bikes, be they road or folding ones. You have the perfect opportunity to expand your reach to new markets as buyers will come from as far as Hong Kong, China, the Canary Islands, Canada, Australia, Singapore, Thailand, Shri Lanka and South Korea.

Best hotel deals for Eurobike

It’s in your best interest to target hotels at reasonable rates well before the rest and Trade Fair Trips ltd is the best partner to handle your travel arrangements. Find the best hotels rates for EUROBIKE in as fast as a day with us. We know our way around Friedrichshafen and also cater to every price point. After making your hotel reservation for EUROBIKE, you can turn your attention to other tasks at hand. Trade Fair Trips ltd can also book you meeting facilities and install your exhibition booth with ease.

Past Editions

2021 edition

Eurobike 2021's attendance levels exceeded the expectations of the organiser. The fair occurred as a face-to-face event with strict COVID-19 prevention measures in place received 32,203  visitors in total. Many attendants visited the fair in person, opting to travel from their native country despite the travel restrictions caused by the pandemic.  68 countries attended the face-to-face event during its 4 event days. This showed the importance of face-to-face events for the bike industry, including being able to examine products live.

2022 Edition

Eurobike 2022 included several new developments. It was held in Messe Frankfurt. Eurobike 2022's motto was “Sports Meets Mobility.” From 2022 forward, Messe Frankfurt GmbH acted as a partner organiser. The first three days of the event were set aside for professional meetings. The next two days, which took place over the weekend, were set aside for the retail consumer fair. The fair's complements included forms that enabled first-hand experience. Staples like the Eurobike Academy also returned in improved forms. Eurobike's first Frankfurt event exceeded the organisers' great expectations. It attracted more participants than the 2021 edition. There were 33,780 visitors and 27,370 enthusiasts from 105 countries. The event also attracted 1,177 media professionals from 34 nations. Over 1,500 exhibiting companies from 59 countries took part as well. This, together with the high levels of visitor satisfaction, reaffirmed the event's relevance. 93% of participants deemed the 2022 edition excellent.

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How to get to EUROBIKE
On foot
On foot:

Not advisable when travelling from Frankfurt Airport

20 mins when travelling from Frankfurt Hauptbahnhof (Central Station)

By car
By car:

15 mins when travelling from Frankfurt Airport

5 mins when travelling from Frankfurt Hauptbahnhof (Central Station)

By public transport
By public transport:

25 mins when travelling from Frankfurt Airport

20 mins when travelling from Frankfurt Hauptbahnhof (Central Station)

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