INTERMOT Cologne (written as INTERMOT Köln in German) is the one-stop international trade fair for bicycles, scooters, and motorcycles as it not only gives industry professional opportunities to conduct business and discuss industry trends, but also welcomes the general public. This gives exhibitors the chance to get feedback from the end consumer. INTERMOT Cologne has long been part of the bigger IFMA show, which targets bicycles, but the event split into its own entity back in 1998 when interest in motorcycles proved strong enough to warrant a separate event. Exhibitors represent the incredible wealth of two-wheelers and all associated product categories – electrical equipment, motorcycles, scooters, e-bikes, engine parts, engines, gear oil, infrastructure, bicycle helmets, bike bags, electric bicycles, motorbike transport case and side cars.
INTERMOT Cologne has been happening in Cologne, Germany every two years with the editions falling on even years. The event is slated for later in the year, taking up October as its month and lasts for five days. Koelnmesse serves as the official host and shares organisation duties with the German Motorcycle Industry Association. Admission is given to professional visitors and general public as well, and the working hours have yet to be announced for the edition. Commuting to the Koelnmesse is a simple task. If you don’t have a car to drive you on the excellent motorway system, you still have ample choice in public transportation. The city rail has four lines, but there’s also the tram and metro to help you reach the exhibition grounds.
What Are People Saying?
“Even more important than the strong visitor appeal is the clear statement by leading industry participants that INTERMOT in Cologne plays a key role in the world of motorised two-wheelers,” - Gerald Böse, Chief Executive Officer of Koelnmesse;
“For the first time in the history of Indian Motorcycle, we have presented a world premiere outside the United States ... We made a very conscious decision to stage this launch at INTERMOT in Cologne – the event is very international, and Germany is an extremely important market for Indian. The response that we received to our new models from international purchasing officers and journalists is overwhelming.” - Grant Bester, Vice President/General Manager EMEA at Polaris Industries EMEA;
“Germany is the barometer for the future development of the European market, and INTERMOT plays a crucial role here as an indispensable market engine,” - Reiner Brendicke, General Executive Manager of the German Motorcycle Industry Association e.V. (IVM).
Audience & Statistics
INTERMOT Cologne is a powerhouse of a trade show and you’ll be more than satisfied with your results at the end of the edition. Last edition saw over 1000 international exhibitors and an audience that rose to 220,000 international visitors total. The mix between professionals and enthusiasts gives you valuable feedback on your products’ viability, not to mention how you boost recognition of your brand. In terms of professional backgrounds, you have manufacturers, retail dealers, buyers and wholesalers, component suppliers, technicians, decision makers, importers and exporters. On the other end of the spectrum, the dynamic program that features drag racing and demo races has generated interest in professional racers and stuntmen. You won’t find a more galvanized audience anywhere else than INTERMOT Cologne.
The numbers above should communicate two things – you need to exhibit at INTERMOT Cologne and you need to book hotels close to Koelnmesse early on. Trade Fair Trips ltd is the company that will exceed all your expectations with its professional services and reasonable pricing. If you wish to find suitable accommodation for trips, our team of experts is your reliable partner! We’re also able to make reservations for meeting facilities in advance as well as install your show booth at the same time. Book hotels for INTERMOT Cologne within your ideal price range and have the best deals on the market sent to your inbox within hours from your initial consultation. It’s that easy to have your work trip planned.
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