EXPO REAL 2026

What is Expo Real's Business Profile?

Expo Real receives a diverse group of attendants. This includes professionals such as: 

Expo Real receives many leading companies as its visitors or exhibitors. Among them are Aldi, the Plaza Hotel Group, Kaufland and others. 

Event Highlights

Expo Real is an expo that can help experts in completing several business objectives. Among them is networking and gaining recognition. Experts seeking to expand their specialist knowledge should also take part.

Expo Real has an extensive support programme. It includes the exhaustive exhibition, which features four dedicated presentation zones. Expo Real enables participants to gain a detailed overview of the three industries. It includes understanding the latest trends related to them.

As mentioned, the trade show features four zones. They are Retail, Logistics, Innovation, and Hotel. Each zone focuses on a specific group of attendees and products. The Innovation Zone, for instance, permits showcasing novel digital or intelligent solutions. The joint LogRealCampus is the committed exhibition area for Logistics. It is where logistics experts and property enterprises exhibit their latest wares. It is also the meeting area for such professionals to network with investors. The World of Hospitality is the committed exhibition zone for HoReCa organisations. It is where exhibitors can showcase their novelties related to hotels and hospitality. The Grand Plaza serves as the dedicated retail exhibition space. It is the place where retail exhibitors can showcase their latest wares. Additionally, it is where such specialists discuss solutions for the most recent issues. 

Expo Real likewise includes an extensive conference programme. It permits more than 500 international specialists to network with other professionals. Such experts include leading real estate, legislative, finance, environment and other professionals. One of the leading conference events within the schedule is Career Day. It is an event of various presentations, discussions, workstations, and a job market. The event focuses on subjects such as the job profiles in the related industries. It also helps to present potential employers to aspiring professionals. 

The Discussion and Networking Forum is another conference event. It is a discussion and networking forum for real estate professionals. The Forum allows them to expand their knowledge and gain recognition. It is achieved through sub-events such as award ceremonies. The Expo Real Forum is another main event with Expo Real's event schedule. It is the place where conversations on investment strategies and social changes occur. It also includes scheduled audits on various resource classes and locations. 

The Planning and Partnerships Forum serves as yet another main conference event. It places focus on the challenges related to healthcare and hotel properties. It is where leading property specialists showcase special-purpose properties or expansion strategies. Often, the Forum focuses on subjects such as the latest urban development tendencies. The Real Estate Innovation Forum can help new businesses in raising brand awareness. The Forum features expert-led discussions focused on real estate sector digitalisation. During the discussion panels, professionals can learn about different topics. Among them are “Digitalisation in the Housing Industry”. 

The Real Estate Innovation Forum and the Tech Alley often coincide. The Tech Alley is a zone committed to promoting new businesses. In particular, the zone provides information about protech, contech and fintech organisations. The Alley enables new companies to gain recognition through real estate digital solutions. Among them are ones related to: 

• Plan and build; 
• Manage and operate; 
• Research and valuate; 
• Market; 
• Invest and finance.

The conference program of the Expo Real likewise often includes the Tech Talk Stage. It is where innovation showcases and active discussions occur. These permit visitors and start-ups to present their novelties to a target audience. The Talks additionally provide opportunities to network and collaborate with investors. Every Tech Talk features a Real Estate Innovation Network partner as the arbitrator. Said arbitrators introduce the subject, the impending pitches and insights into the ecosystem. 

Students, aspiring professionals, graduates, and start-ups should consider taking part in several sub-events. Among them are the Tech Alley, the Tech Talk Stage, Career Day, and the Innovation Forum.

Expo Real is an annual trade fair that takes place for three days. Messe München GmbH organises the trade show at Messe München in Germany. For the first two days, exhibitors participate between 7:30 am and 7:00 pm. Trade visitors can attend for the initial two days from 9:00 am to 7:00 pm. On the last day of the occasion, exhibitors can participate between 7:30 am and 4:00 pm. Trade visitors can access the fair from 9:00 am to 4:00 pm on the last day. 

Messe München is easily accessible from diverse starting locations. For instance, you can access the messe in 25 minutes from the central train station by taking the U2 metro line. Similarly, you can access the exhibition centre in 50 minutes when travelling from the airport by taking the S8 metro and 183 bus lines. Messe München is next to urban communities like Freising. Visitors have several travel options available. Among them are various intercity metro and bus lines, which allow reaching the venue in 55 minutes. 

Munich is one of Germany's leading urban communities. The city has an extensive public transport system, which allows visitors to save time. It consists of various bus, train, and metro lines. The system operates during the day and in the evening. Likewise, there are connections to diverse urban communities in Germany and Europe. When travelling within Munich via public transport, visitors should note that the commuting times can take at most 90 minutes. Quite often, the travelling time is less than 15 minutes. 

Munich is a metropolis with sufficient accommodation and eating options. It enables you to choose a resting and dining location based on your needs and preferences. For instance, the city has diverse districts with hotels, apartments, hostels, and guesthouses. Eateries, which you can visit, include Messe München, as well as various restaurants, bars, and clubs. When considering where to stay in the city, opt for areas like the city centre or the Altstadt.

Expo Real is an international trade show that receives attendees from 9 industries. These include banking, investment, real estate, logistics, and IT. They also include services, retail, education, and hospitality. As a result, the event receives a large and highly diverse group of attendants. Its 2018 edition, for example, received 2,095 exhibitors, 1,000 media delegates and 44,536 trade visitors. Expo Real receives trade delegations from over 50 countries. It includes nations like Switzerland, the UK, Malta, Italy, Russia, the USA, and Germany.  

Expo Real 2021

Expo Real's 2021 edition served as the European real estate industry's restart. The hybrid event consisting of a face-to-face exhibition and a digital platform received 1.198 exhibitors and 19,200 participants from 52 countries. The face-to-face fair took place at Messe Munich and featured strict COVID-19 prevention measures. Among them were social distancing and presenting health certificates at the entrances. 

Expo Real 2022

Expo Real's 2022 hybrid edition was held between October 4th, 2022 and October 6th, 2022. It included a physical trade show as well as a digital platform. The exhibition attracted 1,887 exhibitors from 33 nations and approximately 40,000 visitors from 73 countries. As a result of the removal of the corresponding domestic restrictions, the face-to-face aspect did not include Covid-19 safety precautions.

Expo Real 2023

Expo Real's 2023 rendition took place in Messe Munich as a live trade fair. It was hosted between 04.10.2023 and 06.10.2023. Like the 2022 hybrid edition, the 2023 format did not include Covid-19 safety measures. The event featured 1,856 exhibitors from 36 countries. Their wares were overviewed by over 40,000 visitors from 70 nations. 

Expo Real 2024

The 2024 edition of Expo Real was hosted as a live trade fair in Messe Munich between 07.10.2024 and 09.10.2024. It was attended by over 40,000 participants from 75 countries. This included more than 1,700 exhibitors from 34 nations.

Expo Real 2025

The 2025 edition of Expo Real was a live trade fair held between 06.10.2025 and 08.10.2025. The event featured over 1,700 exhibitors from 34 countries and around 42,000 visitors from more than 70 nations.