One of the most surprising centres for the gemstone industry in France is the quaint French village of Sainte-Marie-aux-Mines, which is the home to the Mineral & Gem trade fair honoring the rich diversity of minerals and precious stones. Humble location aside, this international trade fair has earned its place as one of the leading events in the sector, offering a comprehensive view of the entire value chain with multiple presentations. Established in 1965, Mineral & Gem has evolved into a global platform for professionals and enthusiasts alike. What began as a meeting place solely for industry insiders has now opened its doors to the public, inviting curious visitors to explore the captivating world of minerals and gems. Exhibitors at Mineral & Gem showcase a diverse range of minerals, gems, fossils, meteorites and jewelry crafted from various materials. The exhibition serves as a platform for professionals to gain in-depth information about the latest developments, trends, services and products within the minerals and gems market. It facilitates networking opportunities and fosters strong relationships between exhibitors and their target audience. The appeal of Mineral & Gem lies in its appreciation of beauty and passion, evident from its picturesque location in the small Gallic village nestled in eastern France. The exhibition celebrates the passion for mineralogy, which serves as both a science and a hobby. Over the years, the event has become a favorite destination for collectors, who wish to show off their extensive mineral collections. Whether through carefully arranged boxes and showcases, utilizing warm or cold lighting, or sharing photos on enthusiast forums and social media, each collector has their preferred method of displaying their favorite specimens. New technologies are central in how minerals are showcased in front of a modern audience.