Le Marché du Film – SOGOFIF
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The Cannes Festival, or Cannes Film Festival as it’s better known in the wider world or Festival de Cannes in French, needs to introduction. The festival has been an indelible part of film history and the film industry, but beyond that has been a massive cultural phenomenon. No other festival captures the imagination and interest within professional circles and the cultural discourse than the Cannes Festival. The Red Carpet is a generator of headlines alone as the most famous film stars showcase their fashion and promote their latest prestige releases. The festival was first introduced in 1946 and for over 70 years has been dictating movie taste with an ever-growing impact. After all, it’s not coincidental that the Cannes Film Festival is selective about who visits. One of the big moments of the film festival is the professional platform for producer and film makers – Marché du Film.
The beauty of Cannes Film Festival lies within its scope and breadth. Today, it’s a massive event that runs for a total of twelve days and features so many screenings and separate smaller events in its program. The festival is held every single year during May and takes place within the Palais des Festivals et des Congrès in Cannes, France. Open to industry insiders only, the Cannes Festival adds another layer of exclusivity by admitting guests only with invitations. The twelve days have varying schedules with midnight screenings and much more, so consult with the event program accordingly. The festival is run by its own governing body called French Association of the Film Festival. Palais des Festivals et des Congrès enjoys a central location in Cannes and is right by the shore, so it can be accessed by train, plane, boat and even helicopter.
What You Can Expect as an Exhibitor
- On the business side of things, there’s the Marché du Film – the first ever platform for the business of film and a major forum for the exchange of ideas as well as a place to make deals and secure distribution. There’s no better networking tool within film on such a big scale than Marché du Film;
- International Critics’ Week is another excellent initiative that has been in effect since 1962 and places its focus on talent sourcing. What this translates to is the screening of the first two feature films by up-and-coming directs regardless of country of origin;
- Cannes Festival also hosts a special exhibition, which might centre on a specific artist, a body of work or cinematographic theme and in turn, it adds another dimension to the overall program at the festival.
Audience & Statistics
It’s hard to exactly calculate the attendance at Cannes Film Festival considering how many parts make up the whole over a course of almost two weeks. In addition to the major portion along with the award ceremonies and the official screenings, there are also public screenings on the beach of Macé as part of Cinéma de la Plage. However, one event within the broader festival program at the festival keeps detailed attendance records and we will use that to give you a taste of the visitor numbers. That event is, of course, Marché du Film – the main business centre for professionals. It is certainly a popular draw as it registered an overall attendance of more than 12,000 visitors. In that number, we have to highlight the 1743 buyers who represented 5508 companies in total. These numbers only scratch the surface.
Cannes Film Festival generates an incredible commotion and is one of the busiest times of year for the entire city of Cannes, France. All the more reason to start as early as possible planning your trip to the festival in advance. Trade Fair Trips ltd assists you in getting fantastic accommodation within your preferred price range ahead of time. The earlier you commit to making an online hotel booking for Cannes Film Festival, the bigger pool of price rates you’ll have. Trade Fair Trips ltd takes care of all the work surrounding your business trip and we look for the perfect hotel close to the Palais des Festivals et des Congrès. Once you’ve chosen where to stay, you can come to us for additional services. Trade Fair Trips ltd can place reservations on meeting rooms ahead of time in your name. It’s that easy to plan your visit to the festival.