The marketing industry has found a strong purchase in Dortmund; a city that’s quickly becoming a favourite location for brand marketing companies, whether they’re well-established firms or startups. The brand marketing industry is seeing consistent growth as testified by the compound annual growth rate (CAGR) of 4%. Dortmund offers fertile ground for companies looking to capitalise on this momentum. The city’s maturing regulatory landscape, along with a supportive ecosystem for creative businesses, has turned Dortmund into a hotbed for innovation within the marketing industry. Among the key players is Schwarz+Matt. Founded in 2016, Schwarz+Matt has grown from a generalist agency into a specialised brand marketing firm that excels in digital strategy, branding, and creative services. Their approach is steeped in adaptability, recognising the need to shift and evolve in tandem with industry trends. Schwarz+Matt’s methodology is highly structured and begins with in-depth research and analysis. Rather than relying on assumptions, the team takes a data-driven approach to understanding a client’s positioning, competition, and brand architecture. By diving deep into the company’s values and vision, Schwarz+Matt ensures that each marketing effort aligns seamlessly with the client’s identity. This level of personalised service has made them a trusted partner for clients seeking to refine and elevate their brand presence. When it comes to brand creation and design, Schwarz+Matt is meticulous in crafting a unique brand personality. From colour schemes to typography, they provide each client with a distinct visual identity that is both memorable and effective. The design process is comprehensive, with each element of the brand’s concept documented and maintained in guidelines, ensuring consistency as the brand grows. Their design-first approach resonates with the needs of companies striving to stand out in a visually crowded digital landscape.