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South Of England Show

South Of England Show

West Sussex ,UK
Pet animals, Livestock & Poultry
Organizer :
The South of England Agricultural Society
Event website
Event website :
South Of England Show
4 times a year


Established first in 1967, The South of England Show has deep roots in the traditions of British agriculture and serves as a community hub for younger generations to experience the full breadth of what the countryside has to offer. The county show has a broad profile with it serving as a place to observe trends in agriculture and horticulture, a festival to enjoy delicious cuisine, arts and sports and also a thrilling arena for equestrian competitions, stunts and showcases. The South of England Show is an important part of driving the local economy by giving local manufacturers and brands the platform to gain visibility and reach a wider audience. 


The South of England Show arrives on the first Thursday in June every year and editions run for a total of three days. The annual county show takes up the South of England Showground located in Ardingly, Sussex with the overall space of 150 acres. This quintessentially English show opens its door to the general public with tickets being sold at £22 for adults and £20 for senior Citizens and students. Anyone under the age of 16 enter free of charge. The South of England Show is put on by The South of England Agricultural Society – a charity patronized by the Queen herself with a mission to fund and develop agricultural education. The showground finds itself between London and Brighton, which makes it easily reached by cars and rail with East Grinstead and Haywards Heath stations being the closest. The distance from Gatwick Airport is also short with commutes being no longer than 15 minutes. 

What You Can Expect as an Exhibitor

  • The South of England Agricultural Society is a place for everyone as the show has a lot of distinct zones – a new addition to the layout – that accommodate every exhibitor from food and beverages to artisanal goods and equestrian wares. This further brings highly targeted foot traffic to your booth; 
  • The South of England Agricultural Society gives exhibitors the opportunity to choose from a variety of options in how they want to showcase their wares from outside space to covered stands. You also have options to enter the Wine Walk route and be located in the Food & Drinks Village for those relevant; 
  • Above all else, The South of England Agricultural Society is about establishing better and stronger connections with customers in the county. Its relaxed atmosphere guarantees fun interactions and most of all, you’re increasing sales and courting new markets. With this comes brand awareness. 

Audience & Statistics 

The South of England Show maintains a consistent audience throughout the years with the current edition registering a little above 65,000 visitors in total. The nature of the county show means that the audience is the general public with a large emphasis on families with children and teenagers as the Young Artisan of the Year showcases. The extensive entertainment program that features pond dipping, horse stunts, historical reenactments and a petting zoo makes the show a magnet for young visitors. In terms of location, The South of England Show proves that it’s a show for the whole of England as visitors come from London, Brighton, Guildford, Maidstone and Crawley to name a few. Expectations of the show are usually met with 85% visitors reporting high satisfaction and great shopping opportunities. Organisers also reveal that over half spend £50 and the value grows upwards from there. 


Attendance numbers are such that you can’t afford to miss out on The South of England Show and this means looking over hotel accommodation in Ardingly, Sussex. Trade Fair Trips ltd is expert at providing hotel accommodation for trade shows regardless of your budget. Our team makes sure you complete your online hotel booking for The South of England Show within a day from your first consultation and stay firmly within your budget. Tell us how many people are travelling with you and in turn, you receive a list with the most affordable hotel prices for The South of England Show. Trade Fair Trips ltd improves on your work trip experience with additional services such as booking meeting facilities in the nearby Exhibition Centre on the showground. We can also get your show booth installed at a special rate. Discuss with us your business travel needs in detail and find the solution that’s just for you. 

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